Creative Hospitality Services (President)

Dawn Prebula brings a wealth of management expertise to the hospitality industry. Having held senior posts with Hilton, Sheraton and Marriott Hotels, Dawn has in-depth experience in procurement and supply-chain management, contract negotiation and strategic sourcing, cost-containment, compliance, and in catering and conference management.

As Vice President of Supply Management Services for American Golf Corporation, Dawn created the department and managed all national contracts, resulting in more than $4 million in contract improvements in one year alone.

Dawn is currently President of Creative Hospitality Services, an operations consulting firm serving the golf, club, hotel and restaurant industries.

Formed in 2003 by Dawn Prebula and Kimberly Bauer, CHS has helped their clients gain efficiencies and increase revenues through proven strategies. With a wealth of management expertise between them, Dawn and Kimberly take a hands on approach to every project, designing their engagements to fit the needs of their varied clients. Their consulting projects span all aspects of operations including food and beverage, pro-shop, golf course management and pre-opening and opening strategies. In addition, CHS assists clients in personnel development, training and recruitment.

In addition to her consulting practice, Dawn holds the position of Senior Vice President of Development for VGM Club, a membership-based organization offering procurement management services to its members, and creative marketing solutions to its supplier partners. Over the past 5 years Dawn has spearheaded numerous innovative member and supplier programs resulting in consistent improvement in the company’s annual performance.

CREATIVE HOSPITALITY SERVICES Pre-opening Strategies

• New Concept Design
• Menu Layout & Design
• Smallwares and Equipment Selection
• Pro Forma Projections
• Organizational Structure
• Standards of Operation Development

Personnel Development

• Key Personnel Recruiting/Hiring
• Employee Training and Training Manual Development
• Position Descriptions/Specifications
• Customer Service Training Seminars
• ServSafe and Safety Training
• Auditing Services

Revenue Generation

• Marketing Analysis
• Development of Direct Marketing Campaigns
• Event Marketing
• Sales Training

Profitability Enhancements

• P&L Review, Assessment and Recommendations
• Cost Control Analysis
• Vendor Selection & Contract Negotiation
• Security Analysis

RELATED SPEAKING EXPERIENCE

• Golf Inc. – April 2008, Miami, FL “Increasing Revenue per Round”
• Golf Inc. – October 2007, La Quinta CA “Generate Higher Revenue per Round”
• Association of Private Clubs and Directors Fifth Annual Marketing to the Golf Industry Workshop – June 2007, Boca Raton, FL “Marketing to Golf Management Companies”
• Golf Inc. – March 2007, Austin, Texas “Generate Higher Revenue per Round”
• Hospitality Finance and Technology Professionals – October 2006, Vancouver, Canada “Maximize Your Purchasing Power” Exhibitor Tutorial
• Golf Inc. – April 2006, La Quinta, CA “Key Drivers for Daily Fee Profitability”
• Golf Inc. – September 2005, Pinehurst, NC “Driving Profits through Benchmarks”
• Golf Inc – March 2005, San Diego, CA “Maximize Your Purchasing Power”
• Glendale One Toastmasters – July 2005 to Present; 16 speeches on a variety of topics including Purchasing, Sales and Contract Negotiation
• PGA Show – January 2005, Orlando, FL “Making More with Less – Improving Profitability” VGM Club Luncheon Series
• Art Institute of Los Angeles – June 2003 “Supply Management Services”
• From 1975 to 1990 taught numerous classes for catering professionals at UCLA and Cal Poly Pomona, for meeting planners at Cal State Long Beach and Coastline College and for the general public at The Learning Annex in Los Angeles, CA

UPCOMING RELATED SPEAKING EXPERIENCE Golf Inc. – Fall 2008, Scottsdale, AZ “Creative Ideas to Increase Revenue per Round”

Website: http://creativehospitalityservices.com

Areas of expertise: ClubManagementCategory , DiningRoomCategory , Food & Beverage, Sales & Marketing

Business

Private

Member Information