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Business Categories: Function, Sales & Marketing
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Business Member Profile
Verishot® is a golf social media company, which offers a strategic marketing program that enables golf courses to attract and retain golfers, increase revenue, and create a competitive advantage. Verishot provides golfers with an exciting, interactive golf experience and golf courses with a direct online marketing channel to reach golfers.
Verishot program components include: a golf swing video capture system; golf social networking site www.sharegolf.com framework; hole-in-one golf contest verification and insurance; promotional tools and social networking best practice training.
Golfers register for free on www.Sharegolf.com to retain their golf experience memory through videos, which they can share and discuss with friends, and analyze their swing for continued game improvement.
Golf courses can communicate directly and frequently to their golfer members on Sharegolf with customized messages via social networking features, such as a landing page, blog posts, e-mails and surveys. This helps golf courses build relationships and loyalty with existing golfer customers as well as drive new customers to their course.
Products and Services
1) Golf Course Sponsorships (Customized Landing Pages) on www.Sharegolf.com; 2) Hole-in-One Golf Shot Contest -- Video Capture, Verification and Prize Insurance;
3) Online Advertising for Golf Vendors on www.Sharegolf.com
Key personnel
- Dan Quigg - CEO
- Jim Szilagyi - VP of Sales
- Christine Hawkins - VP of Marketing
- Paul Westdyk - Service Manager
- Nick Carlone - Product Manager
History
Verishot has been in business since 2004 and has evolved its product offering from a video monitoring solution for golf course contests and events to a strategic social media marketing solution. The Verishot video system automatically captures video activity on the tee and green and enables golf courses to provide golf shot contests for every golfer every round. From 2008 through 2009, Verishot paid out more than 1,200 prizes including 20 hole-in-one contests.
In 2008 Verishot began to post videos of hole-in-one winners and offer basic social networking features on www.winninggolfshots.com in response to overwhelming demand from golfers to view their winning shots. More than 100,000 views of golf shots have been logged on this site since its launch.
Based on the success of www.winninggolfshots.com and the emergence of new video and Internet technology, Verishot redeveloped the video system and program from the ground up in 2010. The result is a new and improved strategic marketing program that captures all golf swing videos at select holes and displays them on Verishot’s new full-featured golf social networking site, www.sharegolf.com.
Last modified 28 May 2010 - 07:33
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